Joanna Park

Manager

Global Communications Expert with 12 Years of Experience

Joanna Park is a KAIST graduate and native English speaker who plays a pivotal role in HyperM Korea’s PR division. With 12 years of comprehensive experience in PR and marketing, she began her career as an Account Executive at a leading PR agency, where she developed expertise working with diverse global corporations.

Client Portfolio

Her impressive portfolio spans major global high-tech companies including Gartner, Arm, Vodafone, Zebra Technologies, Synology, Akamai, Maxim Integrated, and Axon, as well as prominent B2C brands such as Hotels.com, Jetstar, Ferrero, and Airbnb.

She currently oversees multiple accounts and provides strategic PR counsel to clients such as Visa, Salesforce, Dassault Systèmes, SK Signet, Palo Alto Networks, Xiaomi and FASTFIVE. She is driving integrated communications strategies across media relations, thought leadership, and corporate positioning.

Skills & Expertise

Beyond traditional PR capabilities such as crisis management and media relations, Joanna brings a comprehensive skill set that encompasses influencer engagement, demand generation, social media management (Instagram/Facebook), event planning (both online and offline), and SEO optimization. Her bilingual expertise and strong educational background from KAIST, combined with her proven track record in the technology sector, enable her to deliver strategic, results-driven communication solutions that bridge global markets and drive business growth for international tech companies.