As pioneers in Korea's marketing technology adoption, we have consistently led the industry in implementing transformative technologies that enhance both efficiency and service quality. We were among the first marketing agencies in Korea to implement UiPath's Robotic Process Automation (RPA) solution—UiPath being one of our valued technology clients—revolutionizing our workflow by automating repetitive tasks such as real-time monitoring and monthly reporting processes. This innovation allows our team members to focus on high-value creative and strategic work while ensuring consistent, error-free execution of routine operations.
Building on this foundation, we operate our own AI Marketing Lab and RPA Marketing Research Institute, focused on developing and implementing cutting-edge marketing automation, data analytics, and customer insight capabilities. Our RPA Marketing Research Institute specifically develops automation modules for the entire marketing process—from planning and execution to reporting—creating rule-based processes that can be automated to deliver superior efficiency and accuracy.
This technological leadership ensures our clients benefit from the most advanced marketing tools available while maintaining the human insight and cultural sensitivity essential for Korean market success. Our commitment to innovation culture means we continuously analyze, classify, and systematize our work processes, enabling us to deliver higher quality services more efficiently than traditional agencies.